Probable Niche

We've identified the niche as door hardware.

door hardware

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as door hardware.

hardware, door, doors, locks, products, home, handles, door knobs, knobs, door handles, barn, parts, cabinet, stainless steel, sliding, pulls, windows, window, services, security's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 02:21 UTC on May 11, 2011. The source was comprised of 33870 characters, of which 29690 are code, leaving an organic character count of 4180. The total word count on the home page is 731. We filtered out 19 numbers, 215 common words, and 20 words shorter than three characters in length, leaving an impact word count of 436. The size of the lexicon (number of unique words) is only 223. We extracted fourteen top keywords, leaving 6.27% above the threshold. The number of phrases above the threshold was eighteen.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
door hardware179.60%
door knobs63.38%
sure loc42.25%
door hinges42.25%
direct door42.25%
lever handles31.69%
house plans31.69%
stainless steel21.12%
shipping info21.12%
mon fri21.12%
modern lever 21.12%
kick plates21.12%
keyless locks21.12%
handle sets21.12%
entire line21.12%
emtek hardware 21.12%
cabinet hardware21.12%
bath accessories21.12%

Domain Name Keywords

We found 5 significant keywords appearing in the domain name
  1. door
  2. hardware
  3. direct
  4. door hardware
  5. direct door


Source Character Count 33870
Code Character Count 29690
Organic Character Count 4180
Filtered Numbers 19
Filtered Words (Common) 215
Filtered Words (Short) 20
Total Word Count 731
Impact Paragraph Count 972
Impact Word Count 436
Impact Lexicon Size 223


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